Post 1: r/TikTok (or r/TikTokMarketing)
Title: I analyzed 100 viral TikToks. Here are the 5 hook patterns they all share.
Body:
Spent the last month reverse-engineering why some TikToks hit 100k+ views while
others die at 200. The answer is almost always the same: the first 2 seconds.
Here are the 5 hook patterns that show up over and over:
1. **Pattern Interrupt** — "I wasted 6 months on this — here's what actually works."
2. **Curiosity Gap** — "Stop doing X if you want Y (nobody tells you this)."
3. **POV / Story Starter** — "POV: you just figured out [topic] in 30 seconds."
4. **Authority / List** — "Three signs you're better at [skill] than you think."
5. **Trend-Jack / Bold Claim** — "I deleted my account after learning this."
The pattern is what matters, not the exact words. Once you see it, you can't unsee it.
I packaged 50 of these hooks + AI prompts to remix them for any niche into a $3 PDF
if anyone wants the full list: https://jackalope86.gumroad.com/l/diywdak
Code FIRST50 gets it free (first 10 downloads).
Happy to share the AI remix prompts in the comments if useful.
Post 2: r/ContentCreators or r/NewTubers
Title: Spent $0 on production, hit 50k views with just better hooks. Here's what changed.
Body:
For 6 months I was making "good" videos — decent lighting, clean audio, edited
properly. None of them broke 1k views. Then I changed ONE thing and the next
video hit 12k. The change? The hook.
Before: "Hey guys, in this video I'm going to talk about..."
After: "You're doing [topic] wrong. Here's why."
Same content. Same lighting. Same me. Just different opening 2 seconds.
The hook is the gatekeeper. If you don't stop the scroll, nothing else matters.
I've been collecting the patterns that work — 50 hooks total across 5 categories,
each with AI prompts to remix for your specific niche. Put them in a PDF here:
https://jackalope86.gumroad.com/l/diywdak
Code FIRST50 = free for the first 10 people.
What's worked for you guys?
Post 3: r/SideProject or r/IndieHackers
Title: I built a $3 digital product. Here's my launch plan (and what I expect to learn).
Body:
I've been sitting on a folder of 50 TikTok hooks + AI remix prompts for months.
Finally packaged it up and put it on Gumroad for $3.
Launch plan:
- SEO-optimized listing with proper category + tags
- Free GitHub repo with 5 sample hooks (drives organic search traffic)
→ https://github.com/jackloh84/viral-tiktok-hooks
- Free tier for first 10 (code FIRST50)
- Submitting to AI tool directories + Product Hunt this week
- Will share sales numbers in a month
Why $3? It's an impulse buy. The goal isn't revenue — it's learning whether
the SEO + directory traffic can convert at all. If 100 people visit and 5 buy,
that's a 5% conversion rate worth scaling.
If anyone has experience marketing digital products on Gumroad specifically,
would love tips
