The Original Women‑First Model: A Brief History When Bumble launched in 2014, it positioned itself as a feminist alternative to the swipe‑heavy dating market. The core rule—women must send the first message in heterosexual matches—was marketed as a safety and empowerment feature. By forcing the initial outreach to come from women, Bumble aimed to: - Reduce unwanted messages that many women receive on other platforms. - Encourage more thoughtful introductions, because the first move required a deliberate decision. - Differentiate itself in a crowded market, turning a social stance into a produc...
Read the full breakdown originally published at https://ltdeveloperblogs.github.io/posts/bumble-now-lets-men-make-the-first-move/
